Merrick

the real side of pet parenting

the brief

Develop a social strategy that reflects the brand’s transformation and their new audience.

social insight

Pets aren’t just companions, they’re valued members of the family.

the idea

Use our social feeds to highlight the real side of pet parenting.

From our ingredients, to our crafted homestyle recipes, to the moments shared between a Merrick pet and their owner—we celebrate what’s real.

We’ll be there through every step of the real site of pet parenting, offering our expertise in nutrition that’s deeply rooted in our Texas heritage, all to feed more meaningful moments with your truly one-of-a-kind pet.

  • Social Team

    Allison Hudak, Shannon Scribner