Hi, I’m Emily.

I’m a Creative Director at BarkleyOKRP, building culture-forward ideas across social, digital, brand actions, and integrated campaigns. I lead multidisciplinary teams and partner with strategists and clients to turn consumer truths into ideas that people want to see, share, and remember.

I’m equally comfortable shaping the big idea and getting into the weeds of how it comes to life: leading brainstorms, directing shoots, mining cultural moments and consumer insights, developing campaign platforms, and giving feedback on scripts, edits, or executions. Social is a particular strength, but I’m always thinking beyond the feed about how an idea can grow into something bigger.

I love the creative process from both sides: the curiosity and gut instincts that spark an idea, and the research, strategy, and problem solving that make it stronger. To me, the best work happens when creativity and strategy meet, and when a good idea feels like it could only exist right now.

When I'm not working, you can find me watching Seinfeld, trying out a new recipe, or being walked by Hank the Great Dane.