REBRAND CONCEPT FOR

Kera Brands

As a freelance designer at Barkley, I developed a concept for the corporate rebrand of Regis Corporation, the brand behind several nationally recognized salon franchises and a professional haircare product line. Building on a previously defined name and wordmark, I developed everything from the brand concept statement all the way through to final deliverables, which included development of the brand system, color palette, graphic elements and art direction.

BRANDING     |     DESIGN     |     COPYWRITING

hr-collateral_R4-b
adlobs_R2-03
adlobs_R1alt-01
adlobs_R1alt-02
Stationery_Mockup_R4
landing-page-banner_mockup

Your hair is your best accessory– after all, you wear it every day.

CREATIVE DIRECTION: ZAC GREASON, PORTRAIT PHOTOGRAPHY USED FOR CONCEPTUAL PURPOSES ONLY

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