REBRAND CONCEPT FOR
As a freelance designer at Barkley, I developed a concept for the corporate rebrand of Regis Corporation, the brand behind several nationally recognized salon franchises and a professional haircare product line. Building on a previously defined name and wordmark, I developed everything from the brand concept statement all the way through to final deliverables, which included development of the brand system, color palette, graphic elements and art direction.
BRANDING | DESIGN | COPYWRITING
Your hair is your best accessory– after all, you wear it every day.
CREATIVE DIRECTION: ZAC GREASON, PORTRAIT PHOTOGRAPHY USED FOR CONCEPTUAL PURPOSES ONLY